Finally, a Story Framework
That Actually Works for Real Founders

A proven, step-by-step system for first-time entrepreneurs to craft a story that sells

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Every month, over 500,000 businesses launch.

That's 500,000 founders all shouting for attention. Most fade away because they can't explain why their business matters.

HERE'S THE DIFFERENCE: 

Successful founders have a framework for their story. 

Failed founders wing it.

In the Next 90 Days, You'll Have: 

✓ A compelling 2-minute founder story that hooks investors 

✓ Clear messaging that makes customers want to buy

✓ Media-ready angles that get journalists to respond 

✓ Confidence to pitch anywhere without stumbling 

✓ A systematic approach that works for any industry30

But maybe you're wondering...

“What if I don’t have a lot of time?"

Modules are short and action-focused. Even 15 minutes a day gets results.

“What if I’m not a good storyteller or I don't know how to tell my story?”

Perfect. CREATE was built for first-time entrepreneurs, no writing background required.

“Will this work in my industry?”

Yes. Founders in tech, CPG, health, services, retail, and nonprofits all use this system.

That’s why I built CREATE — the step-by-step system to solve these exact challenges.

Who's Teaching This?

Meet Lyn Graft: founder, storyteller, producer.

I've spent 18 years interviewing and filming over 1,000 of the world's top entrepreneurs including the founders of Starbucks, Whole Foods, LinkedIn, and Zappos.

By studying how the best told their stories and working with hundreds of founders ove the last 10 years, I built a simple, proven framework any founder can use.

  • Experience: Filmed 1,000+ entrepreneurs, produced 1,200 videos for CNBC, Dell, Microsoft, Entrepreneur Magazine, SXSW. Featured in Fast Company, Fortune, WSJ, NYT, Forbes.

  • Entrepreneur: 22 years as a founder, launched 9 startups reaching 6-8 figures, raised $10M+.

  • Educator: Author of bestselling book Start With Story, delivered 100+ keynotes/workshops for SXSW, VISA, Wharton, A16Z, EO.

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Inside CREATE, You’ll Discover How To:

  • Find your unique story angle that makes you unforgettable

  • Simplify your story so investors instantly “get it”

  • Use storytelling to attract press and PR

  • Pitch customers with confidence in 30-60 seconds

  • Share your story consistently across every audience

Recognized by Industry Leaders

Here are some of the brands whose founders I've interviewed and filmed:

Introducing: CREATE Your Story From Scratch

CREATE isn’t just another course. It’s a step-by-step system for first-time founders who want one thing: a clear, compelling story that works — with investors, customers, and the press.

This isn’t theory. It’s the exact framework I take my clients through over 5 weeks for $5,000 now distilled into an 11-module program you can follow at your own pace.

Here’s how it works:

Phase 1: Assemble the Assets (Modules 1–4) -- Uncover the raw material of your story, your journey, your why, your audience, your business needs.

Phase 2: Craft Your Story (Modules 5–7) -- Shape those pieces into a story that connects emotionally and delivers results across pitches, press, and customer conversations.

Phase 3: Polish, Test & Share (Modules 8–11) -- Refine, practice, and test your story in real-world settings, from investor meetings to networking events. Walk away with a story you can deliver with confidence anytime, anywhere

What You’ll Get Inside CREATE

✅ 11 step-by-step storytelling modules

✅ Lifetime access (work at your pace, revisit anytime)

✅ Bonus: How to Shorten Your Story vid

✅ Bonus: Finding Your Why video + exercise

✅ Bonus: How to Make Your Story Stand Out video

✅ Bonus: Access to the private “Create Your Story” founder community

✅ Founding Member status (recognition + lifetime perks)

Student Success Stories

★★★★★

“Lyn pulled insights out of my story I didn’t even know were there. I use them in my brand and my book. ”

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Kim Overton

Founder SPIBelt

★★★★★

“We run three brands, and customers often forgot us. LynCREATE reframed our story so clients instantly ‘got it’, and came back.”

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Dario Antonioni

Founder Orange 22 Labs

★★★★★

“The CREATE course taught me how to develop my story in order to differentiate and grow my business. ”

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Erin Roy

Founder Blooms and Bunnies

Here’s everything you get inside CREATE:

✅ 11 Storytelling Modules — $997 value

✅ 3 Bonus Videos & Live Q&As with Lyn — $750 value (launch bonus, time-limited)

✅ Private Community — $197 value

Total Value: $2,241


Your Price: $497 (Risk Free)

✅ 30-Day Money Back Guarantee
(If you’re not satisfied, I’ll refund every penny)

"But What If... 

❓ 'I'm not a natural storyteller' 

✅ Our framework works for introverts and analytical minds. 73% of our students describe themselves as 'not storytellers.' 

❓ 'I don't have an interesting backstory'  

✅ Every entrepreneur has a story worth telling. We show you how to find and craft yours 

❓ 'I don't have time for another course' 

✅ Each module takes on average 15 minutes. Complete the entire system in a weekend or a few weeks of spare time."

👉 And remember: you’re fully covered by a 30-Day Money-Back Guarantee. Try CREATE, and if you’re not 100% confident in your story, I’ll refund you.

Your story is the most powerful growth tool you’ll ever own.

Don’t let another investor, customer, or journalist pass you by because you didn’t have one.

Enroll today, risk-free.

Unlock Your Storytelling Potential